Activation
The AI team that gets every user to value, and to paid.
Every user onboarded as if someone is personally guiding them.
The onboarding Play starts by understanding what the user wants to achieve and how they work. From there, it guides them through a personalised path — knowing at every point where they are and what they need next — with one goal: get them to value as fast as possible.
Understand the user’s goal
The Play opens a conversation to learn what the user wants to achieve, how they work, and what context is relevant to their setup.
Guide them through a personalised path
Based on their goals and usage, the Play builds a tailored onboarding sequence — not a generic checklist. It tracks progress and adapts as the user moves forward.
Drive time-to-value
Every interaction is designed to get the user to their first win faster. The Play knows when they’ve reached value — and what to do when they haven’t.
What teams get
40%
Reduction in time-to-value
3×
More users completing onboarding
60%
Less manual follow-up from the CS team
Common questions
Does it replace our in-app onboarding flows?
No — it complements them. The Play handles the conversational layer that in-app tooltips can’t: understanding context, answering questions, and adapting to what the user actually needs.
How does it know where the user is in onboarding?
It connects to your product data and CRM to track progress in real time. No manual tagging — the Play reads usage signals and acts accordingly.
Can it handle different user segments differently?
Yes — you define segments and the Play adapts its approach for each. An enterprise user and a solo user get different journeys, automatically.
See it on your stack.
We’ll map the right Plays to your team’s actual operations — no generic demo.